What’s the best way to communicate about climate change? – Grist.org


A very interesting overview by a social scientist who has studied this issue over the last few years. All of us that are involved in public communication and education can learn from this interview.

For the last decade, Anthony Leiserowitz has been tackling what he describes as the “problem from hell” – how to communicate to the public that climate change is a real thing that is happening and that they should probably do something about, unless they like famines and a world ruled by stinging jellyfish. As the director of the Yale Project on Climate Change Communication, he’s been an integral part of some of the most comprehensive research out there on how people around the world understand climate change — and why they aren’t doing enough to stop it.

http://grist.org/climate-energy/whats-the-best-way-to-communicate-about-climate-change-this-expert-offers-some-insights/?utm_source=syndication&utm_medium=rss&utm_campaign=feed

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